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Re: BMW vs Honda



> BTW,  Why does Honda use the name Acura to sell "luxury" cars in the U.S.?
> Pretending to be another company?  such pride.....
> 
> Barry Robinson
> LA Chapter
> www.eskimo.com/~dalus/bmw/e30/engine/e30_eta_i_head_upgrade.html

Actually, the fact that Honda uses the Acura name for its luxury
line says a lot more about US car buyers than it says about Honda.  Apparently, we here in the US tend to care more
about that little
emblem on the hood of our car than the car itself.  Looks pretty
evident if you read some of these last posts.

Deepak Munjal
BMW and Honda owner

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