Re: RE : amazing video - Honda ad - NAC

[greg@xxxxxxxxxxxxxx]

On Wed, 14 May 2003, dion fields wrote:

> http://home.attbi.com/~bernhard36/honda-ad.html
>
> supposedly, this Rube Goldberg-esque commercial, called
> "Cog"  is 100% real : no camera tricks or computer aids
> anywhere.  even the wheels rolling uphill,  which were done
> with weights.
>
> i read that it took 606 takes to get every trick to actually work
> as planned, so there were no cuts or edits in the film.
> six hundred six takes !!!  could you imagine setting up all
> those props so carefully that many times . . .

The location this was shot was not long enough to do the entire shoot. So,
they had to divide the shot in half and "marry" the two together with a
computer. The only part that is computer tweaked is the muffler rolling on
the floor -- that is the part that connects both long shots.

No matter how you look at it, it's a very impressive feat of gadgetry and
precise placements.

After all, how many times have YOU looked at this 2 minute commercial for
a Honda. ;)
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