Re: Volvo customer service

[GLewis4457@domain.elided]

In a message dated 12/9/99 9:17:47 PM Central Standard Time, 
owner-alfa-digest@domain.elided writes:

> My own take is that Volvo (or ANY car company) should be concerned with 
>  lifetime customer brand loyalty first and foremost.  How many years, how 
> many 
>  Volvos do you have left in you?  That's your value to the company. 

If all a car dealership did was sell new cars they would soon go out of 
business.  In any dealership new car sales are a minor part of the profit 
picture.  The service department makes them much more money than new car 
sales.  Used cars make even more than new cars.  Likewise thge manufacturer 
makes a much larger profit on maintenance and repair parts than what they 
make on the original sale.

Jerry in Houston

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