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Rob Knob entry (exposing myself to ridicule yet again!)



Have you ever pitched an M3 deep into a corner and felt the steering load
up as the lateral forces built? Or shut the door on the vaultlike serenity
that is a 740iL and felt it thunk home as if pressed from a single ingot?
If you have, then you know the feeling of proper weighting and engineering.
It is the sensory feedback that results as much from the finely tailored
interface between man and machine as from the knowledge that well oiled
components are somehow doing much more than you can possibly sense.

This then, is the basis of the Rob Knob. When you hold it in your hands for
the first time you will be astonished by the heft of it. When you drop it
upon your toe you will be rushed to the emergency room. When you shift with
it for the first time you will be amazed by the tactile feedback. You will
wonder how a simple shift knob could have such an impact on changing gears
in your BMW. You will want to perform superfluous, unnecessary shifts just
so that you can feel the perfect fitted Rob Knob cupped in your palm.
Coupled with the Shortshifter, you will be in gear changer heaven.

How does it work so well? Simple. UUC has spent thousands of man-hours
developing the invisible, background technology that goes into every Rob
Knob. We call it is Pure Freaking Magic or PFM. You may call it good Juju,
karma, theurgy, The Force or what have you. We put not just a healthy
dollop into every Rob Knob but an actual overdose. When you clack that
shifter home for the first time you will understand with every cell in your
body.  It will wash over you in waves and you will be at one with the
universe. All knowledge will be laid bare before you.  Cosmic bliss will be
yours for the taking.

No other shift knob can lay claim to this kind of karmic transference, only
the Rob Knob with PFM.  And if this is not enough, we also offer the Rob
Knob in Titanium. Some say that the vibration damping characteristics of
Titanium further enhances the already preternatural feel of the Rob Knob.
In reality normal human communication is inadequate to relate the feeling
of shifting with a Titanium Rob Knob; it is simply something that must be
experienced firsthand.

The Rob Knob, now with PFM. Only at UUC Motorwerks.

"Technology, sufficiently advanced, is indistinguishable from magic." -
Arthur C. Clarke

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