Alfa Romeo/Alfa Romeo Digest Archive

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RE: ARI and ARDONA



These are two seperate but incestuous organizations.  ARI is the US based
operations of Alfa.Fiat.Spa or something like that.  ARDONA is a trade
organization controlling the dealer network in North America.

On many other sites I see the Ford blue oval, the Chevy bow tie, and many
other logos.  Do these companies routinely grant use privileges or do they
recognize the value of free advertising and customer support?????

Jerry in Houston

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